Rachel Dodell
 

Hello! I'm a recent Wellesley grad working at the intersections of technology and social impact.

 
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Toolkit 

I'm never without my pen collection or sticky notes.

 

💻 Digital Marketing

I believe analytical insights are core to building an engaged audience. Whether I'm placing an ad campaign or calculating costs in Excel, I use a data-centric approach to test creative assets, understand outcomes, and improve ROI's. 

✒️ Content Strategy

I thrive when I'm creating content, whether I'm crafting a tweet or building a brand's voice. My cross-platform work appears in email campaigns, social media, websites, and blogs for a range of organizations.
 

🔎 User Research and Design

I love to find answers to seemingly impossible questions. Equipped with endless curiosity and an education in Human-Computer Interaction, I decipher users' behaviors and translate their needs into intuitive products and services.
 

Straight from the source

Hear what my network has to say about me.

 
Rachel has excellent judgement, she’s witty, and she has a pulse on what is happening online — all things that are at once nearly impossible to teach and fundamentally required of anyone being trusted as the voice of a brand.
— Carla Sandine, Chief Marketing Officer of PATH and Founder of Highway Twenty
 
Rachel is incredible—she’s (1) great at identifying creative solutions to any problem, (2) relentless in executing, and (3) energizes us to overdeliver in our work. We are beyond fortunate to have her as a co-founder and friend.
— Athena Kan and Chris Kuang, Co-Founders of Coding it Forward
 
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